One hundred years ago, Henry A. Wallace and the founders of Pioneer revolutionized farming by commercializing hybrid seed corn. As we approach our 100th year, we honor their legacy with our relentless pursuit of what's next.
Celebrate in Style
Check out our limited-edition apparel and merch commemorating our 100 year milestone. Storefront coming soon.
A Legacy of Innovation
One hundred years ago, our founders had a vision that transformed the future of agriculture.
And we've been innovating ever since.
The Hybrid Revolution
While the world was seeing the creation of television, penicillin and nuclear power, Henry A. Wallace and the founders of Pioneer were revolutionizing farming. What started with commercialization of hybrid seed corn that set a new yield standard for the industry became the Pioneer brand we know today.
The Golden Age of Crop Science
As the space race took off, so did farm yields — soaring to new heights thanks to innovations like farm mechanization and nitrogen fertilizers. Pioneer pushed progress even further, building a research center to improve drought tolerance in corn and creating our very first official agronomy team. Plus, we explored new frontiers, expanding our crop offerings to soybeans and beyond.
The Biotech Boom
We ushered in the digital age with another yield, explosion, led by groundbreaking advancements in genomics from Pioneer. As our scientists used DNA fingerprinting to unlock corn's full potential, new technology like the internet and GPS brought real-time field mapping and automated machinery to farmers' operations.
Advanced Breeding and Beyond
We've seen the introduction of crops driving efficiency and sustainability, such as Pioneer® Optimum® AQUAmax® hybrids, Plenish® high oleic soybeans, Vorceed™ Enlist® corn and Z-Series soybeans that were developed using advanced breeding tools. With the incorporation of new technologies like AI, automation and gene-editing, Pioneer will continue to lead the way for innovations that help drive productivity and profitability.
Plant the 100th Year
From our labs to your fields, we help you push the limits of whatʼs possible. Weʼre proud to be the ones to count on when every bushel counts. Because one seed can change farming and one farmer can change the world. Explore our products.
Corn
Soybeans
Wheat
Sorghum
Sunflower
Canola
The Opportunity to Strike Gold in 2026
Celebrate our 100-year anniversary with us in a big way! When you plant your seed corn in 2026, check to see if yours is treated GOLD – you might be one of the lucky winners* who will participate in a once-in-a-lifetime immersive seed journey experience, including stops at our largest R&D facility in Johnston, Iowa, and seed operations in Hawaii in January 2027. If you are a winner, contact your local Pioneer Sales Representative.